Outside groups help GOP expand the playing field this year

Politico:

Cash-flush conservative groups are stretching the boundaries of the 2010 map, pouring millions into long-shot House races once thought to be out of the GOP’s reach.

The outside organizations — which range from the Iowa-based American Future Fund to the Beltway-based 60 Plus Association — are focused not on the most competitive races but, rather, on just-below-the-radar contests that the National Republican Congressional Committee doesn’t have the resources to compete in. The effect is to enable the NRCC to concentrate its dollars on the most winnable races without forgoing others that could break in the GOP’s favor in the event of a wave election.

“A lot of the third-party groups are not going into what would typically be considered the top 10 or top 30 races,” said Larry McCarthy, a veteran GOP ad man whose firm is working with several outside groups involved in the effort. “They’re going deeper into the list.”

Republican strategists involved with the groups, and those tracking them, say the airdrops into districts that have remained untouched by the NRCC offer outside groups an opportunity to explore uncharted but potentially rewarding territory — the political equivalent of investing in emerging markets — and position themselves for bragging rights afterward.

...
There is much more.

This has the capacity to make for a more interesting election night for the GOP. I like the strategy. I think the races the NRCC is focused on are probably going to be in pretty good shape and I think some of these candidates the outside groups are focusing on are vulnerable.

The NY Times reports that the big Democrat donors are setting this one out for the most part.
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