Tribal campaign finance
Romney is an attractive candidate who is also a very successful businessman. Most businessmen will tell you that they do their best selling with their friends because people who do not like them are not as eager to do business with them.It is the rare presidential candidate who comes to Idaho to raise money, but there was Mitt Romney last month, packing more than 100 people, at up to $2,300 a head, into the Crystal Ballroom in Boise.
"Nearly every seat was filled. Just about everybody that's anybody was there," said Grant Ipsen, a former Idaho state legislator. "I don't think I'd ever attended another fundraiser for a federal candidate in Idaho."
There was no great mystery why Romney was in town. The former Massachusetts governor is a Mormon, as are about one-quarter of Idaho residents, including Ipsen and many others who turned out for the lunchtime event. The fundraiser was bracketed by two others in the Mountain West: one in Las Vegas and another outside Phoenix. At both of those events, Mormons made up at least half the crowd, organizers said. Altogether, the two-day swing brought in well over $1 million for Romney.
As he vies for a place in the top tier of contenders for the Republican nomination, Romney is reaping enormous benefits from being part of a growing religion that has traditionally emphasized civic engagement and mutual support. Mormons are fueling his strong fundraising operation, which this week reported raising $21 million, the most of any Republican candidate. And they are laying the foundation for a potent grass-roots network -- including a cadre of young church members experienced in door-to-door missions who say they are looking forward to hitting the streets for him.
"When Mormons get mobilized, they're like dry kindling. You drop a match and get impressive results quickly," said University of Notre Dame political scientist David Campbell, who is Mormon. "It's almost a unique group in the way in which it's organized at the local level and the channels through which mobilization can occur."
But the intensity of this support has a potential downside as Romney tries to establish an identity separate from a religion still regarded warily by many Americans -- a quarter of whom, polls suggest, do not want a Mormon president.
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Romney is a member of the Mormon tribe like Joe Lieberman is a member of the Jewish tribe. My guess is that Lieberman raised more money from Jews than Mormons. There is nothing wrong with either group supporting their guy. If their guy puts a message out that reflects well on their tribe then it is a good investment.
He still will have to close the sale with a majority of Americans to be elected.
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