GOP looks at Obama weakness

Politico:

Focusing on Barack Obama’s “inexperience” and “undisciplined messaging” are two ways to ensure that the senator from Illinois doesn’t get to be president, according to honchos at the Republican National Committee. Big RNC contributors got an earful this weekend about methods the GOP will use to battle the Democrats for control of the White House this fall, as well as other initiatives central to the conservative cause.

The RNC’s “winter retreat” for major donors at Los Angeles’ Beverly Wilshire Hotel featured such party stalwarts as Karl Rove, RNC chairman Robert Duncan, former Texas Secretary of State Roger Williams, as well as some Hollywood types, including Dave Berg, a segment producer and “political director” for "The Tonight Show" with Jay Leno.

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The first called for pointing out what the GOP views as a seeming incongruity between Obama and the mantle of commander in chief. The second point harkened back to Obama’s days in the Illinois state Senate, noting how his “pattern of voting ‘present’ offers many openings to question his candidacy.” The third offered hope to the GOP faithful that “we can be confident in a campaign about issues.” A fourth bullet point relayed how “undisciplined messaging carries great risk,” while the fifth and final attack point stressed, “His greatest weakness is inexperience. He is not ready to be commander in chief. He is not ready to be president.”

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It is a mistake to frame the issue around the word "experience." Hillary Clinton has already done that and run into the "change" buzz saw. A better way to frame the issue is what has he accomplished. Even his supporters can't think of anything and it makes the change mantra ring hollow. In 2000 Bush was able to pivot on the "reform" buzz word and talk about a "reformer with results." It is time to focus on the results of Obama's "change" he has brought to his public service.

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