Tractor Supply learns the downside of going woke
Rather than go broke, a merchant isn’t going woke.
One of America’s leading rural-supply merchants announced Thursday that it is ending all “Diversity, Equity, Inclusion” programs and will no longer support LGBTQ and global warming causes.
Tractor Supply Co. posted a statement on social media detailing its new direction after three weeks of social media and other backlash over the previous attachments to left-wing causes that are not popular with its customer base.
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I occasionally shop at Tractor Supply and I am amazed that management even thought their customers would embrace their woke agenda.
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