Erin McPike:
If Sarah Palin runs for president in 2012, she'll have the building blocks of a coalition that extends beyond her star power - and even Democrats have taken notice.
From her list of endorsements, to her Mama Grizzlies' campaign-style video in July, to her Facebook message Wednesday commemorating the 90th anniversary of women's suffrage, Palin is courting female voters, the so-called "soccer moms" that have swung to Democrats in recent campaign cycles. The former Alaska governor is already eliciting responses from Democrats, who, through a series of initiatives this week, revealed some fear that she might be making an impact.
On Tuesday, EMILY's List launched a new effort, "Sarah Doesn't Speak for Me." A press release announcing the launch warned, "Sarah Palin has predicted a rising tide of mothers and women voters will support her so-called ‘Mama Grizzly' candidates. Today, we call upon women - and men! - to let their voices be heard and to reject Palin's reactionary candidates and backward-looking agenda. We're asking Democrats, Independents, and moderate Republicans who have no home - to join us in our new campaign." On the same day, the Democratic National Committee blasted an e-mail to supporters noting the 90th anniversary of the ratification of the 19th Amendment and reminding voters all that Democratic lawmakers have contributed to the women's movement.
Palin made her own splash on the subject Wednesday with a lengthy Facebook post about the suffrage movement. She weaved in seven more endorsements of female candidates, including four Republican women running for competitive House seats against incumbent Democrats, two women running for attorney general in swing states and another running for secretary of state in Alabama.
Mary Anne Marsh, a Boston-based Democratic strategist, noted that Democrats have begun to lose the support of independent voters, and that many women are independent voters, especially suburban women. "She's making a clear swing at them," Marsh said of Palin.
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Marsh noted that the success rate of each presidential candidate's endorsees misses the point. Instead, she said, the candidates who lose - including the women she supported - will continue to assist Palin if she launches a bid.
Both Marsh and Ralph Reed, a longtime Republican strategist who's now leading the Faith and Freedom Coalition, pointed out that simply because Palin could be the only female in a field of males doesn't guarantee electoral success.
But, Reed noted, "she won't just be a big fish in a small pond. She'll be a whale in a bathtub." He added, "If every Republican who's looking at running runs, she would have a shot at making an appeal based on the rather obvious fact that she's running against a bunch of white guys." He suggested that gender-based appeals might not work in a GOP primary the way he believes they might in a Democratic field.
Nevertheless, Reed argued that Palin is offering a new style of feminism that could ignite a new coalition of conservative, professional women. "I'm fascinated by what that could mean for the future of American politics," he said.
Even Palin's offbeat male endorsements are shrewdly picked to work on her behalf if she chooses to run in 2012. Liberal women have always seen her as a threat. That is because they are liberals first and feminist second. The Emily's List crowd just recognizes that the "Mama Grizzlies" campaign is a existential threat to the election of liberals.
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