Companies begin to focus on bottom line instead of woke policies

 Larry Keane:

A new trend is emerging in the business world. Business leaders are waking up to the destructive “woke” policies being foisted on businesses by boardrooms more concerned with virtue signaling than their primary responsibility of ensuring corporate profitability and enhancing shareholder values.

In short, the “woke” buck stops here, more corporate executives are saying. Mixing the politics of culture wars with business is a losing strategy.

Former McDonald’s CEO Ed Rensi is leading the charge. He ran McDonalds from 1991-1997, bringing the chain’s McNugget to market and also served on the boards of Famous Dave’s Bar-B-Que, Great Wolf Resorts and Snap-on Inc. These days, he’s launching The Boardroom Initiative, comprised of three conservative advocacy groups — The Job Creators Network, which was founded by Home Depot co-founder Bernie Marcus, The Free Enterprise Group and Second Vote. The goal: get business back to business and out of politics.

“Corporations have no business being on the right or the left because they represent everybody there and their sole job is to build equity for their investors,” Rensi told FOX Business.

...

As a former Corporate General Counsel who routinely set in on board meetings, the focus was always on maximizing profits for the shareholders.  Politics that did not do that was clearly off the table. 

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