Harvard study finds media matters most to Dems

Investor's Business Daily:

The debate is over. A consensus has been reached. On global warming? No, on how Democrats are favored on television, radio and in the newspapers.

Just like so many reports before it, a joint survey by the Project for Excellence in Journalism and Harvard's Joan Shorenstein Center on the Press, Politics and Public Policy — hardly a bastion of conservative orthodoxy — found that in covering the current presidential race, the media are sympathetic to Democrats and hostile to Republicans.

Democrats are not only favored in the tone of the coverage. They get more coverage period. This is particularly evident on morning news shows, which "produced almost twice as many stories (51% to 27%) focused on Democratic candidates than on Republicans."

The most flagrant bias, however, was found in newspapers. In reviewing front-page coverage in 11 newspapers, the study found the tone positive in nearly six times as many stories about Democrats as it was negative.

Breaking it down by candidates, the survey found that Sens. Barack Obama and Hillary Clinton were the favorites. "Obama's front page coverage was 70% positive and 9% negative, and Clinton's was similarly 61% positive and 13% negative."

In stories about Republicans, on the other hand, the tone was positive in only a quarter of the stories; in four in 10 it was negative.

The study also discovered that newspaper stories "tended to be focused more on political matters and less on issues and ideas than the media overall. In all, 71% of newspaper stories concentrated on the 'game,' compared with 63% overall."

Television has a similar problem. Only 10% of TV stories were focused on issues, and here, too, Democrats get the better of it.

Reviewing 154 stories on evening network newscasts over the course of 109 weeknights, the survey found that Democrats were presented in a positive light more than twice as often as they were portrayed as negative. Positive tones for Republicans were detected in less than a fifth of stories while a negative tone was twice as common.

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The PEG-Shorenstein effort is only the latest to conclude that the mainstream media tilt left. Others include Stanley Rothman and Robert Lichter's groundbreaking 1986 book "The Media Elite"; "A Measure of Media Bias," a 2005 paper written by professors from UCLA and the University of Missouri; and Bernard Goldberg's two books, "Bias" and "Arrogance." All underscore the media's leftward leanings.

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The bias has given blogs like this a niche and much to write about. I don't think the media will pay much attention to this survey. It is interesting that in much of today's commentary there was criticism of Hillary Clinton, but the underlying tone of most was that she was screwing up and giving Republicans a chance. Note the Ruth Marcus piece below.

Debate coverage also gives you a clue. In 2004 when Democrats competed with themselves to bash President Bush, there was no concern about the tone of the debate. But, in 2008, when Republican candidates respond to a question about Hillary Clinton with criticism, it becomes Hillary bashing.