Cable ratings tell the story of the decline of interest in the anti-Trump narrative

Forbes:
What happened to the rise of MSNBC? After showing historic growth--and a few months in 2017 when Rachel Maddow took the title of most-watched host in all of cable news, beating Fox News Channel's Sean Hannity--the just-released results of the May ratings period look very familiar: Fox News won--everything.

In ratings data released Wednesday by Nielsen Media Research, FNC extended its run of consecutive months at number one to a staggering 197, while building hitting another impressive milestone: Fox News Channel has now beaten every other network in basic cable for 23 months straight, based on total day ratings, with an average total day audience in May of 1.4 million viewers.

In prime time, Fox News destroyed its competition, with an average total audience of 2.381 million viewers, compared to MSNBC's 1.384 million and CNN's 835,000. Among viewers 25-54, the group most coveted by advertisers, FNC shook off a challenge in recent months from MSNBC to claim a clear victory: 461,000 viewers, well ahead of MSNBC (329,000) and CNN (265,000).
...
In May, prime-time viewership for the cable news networks was down overall except for Fox News, which grew 6% from the same period last year. CNN had the biggest declines, down a full 25%. Among viewers 25-54, Fox News was up slightly (+2%) while MSNBC fell significantly (-21%) and CNN dropped by more than a third (-34%).
The two most anti-Trump networks had the biggest drop.  I suspect it was because the false narrative of "Russian collusion" has run out of steam with no indictments charging it.  It has become clear that investigators have not found any evidence to support that charge.  Of Mueller's 100 charges filed, not one of them was for collusion with the Russians.

Comments

Post a Comment

Popular posts from this blog

Should Republicans go ahead and add Supreme Court Justices to head off Democrats

Washington Post: Some Democrats eye adding more justices to the Supreme Court to change its ideological bent The once-remote idea has gained the attention of liberals angered by the GOP push to remake the federal courts. Probably the easy way to defeat this court-packing scheme is for Trump to propose doing the same thing now.  It would lead to Democrat denunciations and claims that it would be wrong, thereby blowing up any attempt by them in the unfortunate event of Democrats winning a presidential election.
Read more

29 % of companies say they are unlikely to keep insurance after Obamacare

Conn Carroll: A new survey of 368 midsize to large companies found that 29% of them are considering terminating their active employee health care plans when Obamacare is full implemented in 2014. Only 71% of employers surveyed said they did not expect to drop their health coverage, while 20% said they did not know and 9% said they were planning to exit. The latest survey, conducted by Towers Watson, echoes an ealier survey by McKinsey & Co. finding that 30% of private-sector employers were planning to drop their employee health insurance coverage by 2014. When the Congressional Budget Office crunched Obamacare's spending numbers, they estimated that only 7% of employees currently covered by employer-sponsored plans would lose their plans. ... This means the cost of the health care fiasco will be hundreds of billions more than estimated by the CBO and Congressional Democrat. It is also clear that Obama's pledge that you could keep your health care plan if you wanted t
Read more