The audacity of Obama's campaign lies about health care policy

Jim Gerahgty:

Ever since Barack Obama declared his candidacy for president, it’s been easy — and great fun — to spotlight when his promises and statements come with “expiration dates.” The list is long: Public financing. Renegotiating NAFTA. His promise to support a filibuster of any bill that includes retroactive immunity for telecommunications companies. His inability to disown Rev. Jeremiah Wright. The release of detainee photos. Denouncing Turkey for genocide.

Flip-flops are nothing new in politics, but every once in a while, a president breaks a promise or an important pledge on such an epic level that it defines him, at least in part: “Read my lips: No new taxes.” “I did not have sexual relations with that woman.” “We did not — repeat — did not trade weapons or anything else for hostages — nor will we.” Even “I will never lie to you.”

Barack Obama’s sudden about-face on taxing employer-provided health insurance deserves to rank among these classics. Not because it’s as laughable as Bill Clinton’s, or as emphatic as George H. W. Bush’s, but because it takes a certain moral venality to casually adopt, as president, a position that was a dominant theme of your argument for why your opponent should not be president.

Barack Obama’s 2008 campaign spent $44 million on 16 different television ads hammering John McCain on this idea, according to research by Evan L. Tracey, founder and president of Campaign Media Analysis Group, a TNS Media Intelligence company.

“This message was a central theme and a significant percentage of the Obama campaign’s advertising in 2008,” Tracey said. His organization estimated last November that Obama’s campaign spent $250 million on television advertising, meaning that about 17 percent of all of Obama’s ads were denouncing McCain for this proposal.

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What is striking about the lies is how little most of the media care. The reasons the other lies made a difference is because there was an uproar about them from either the media or voters. In Obama's case, the media seems to be marveling at his "flexibility."