Republicans building their own apps to get around left-wing censorship

NY Times:
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Amid a chorus of conservative complaints that Facebook and YouTube have become hostile to right-leaning views — and as those social media giants take steps to limit what they see as abusive or misleading viral content — a few Republican consultants have begun building a parallel digital universe where their political clients set the rules.

One start-up has built an app for the lobbying arm of the National Rifle Association that has been downloaded more than 150,000 times. Supporters of President Trump can download an app from Great America, a big-spending pro-Trump political action committee, or America First, Mr. Trump’s official 2016 campaign app, which has some features that remain active. Many backers of Senator Ted Cruz of Texas use Cruz Crew, an app built for his re-election campaign.

The apps deliver curated partisan news feeds on what are effectively private social media platforms, free from the strictures and content guidelines imposed by Silicon Valley giants. Some allow supporters to comment on posts or contribute their own, with less risk that their posts will be flagged as offensive or abusive.

Many apps have video-game-like features where users can earn points for making campaign donations or contacting their legislators. Amass enough points and a supporter can attain increasing status levels — like “BigLeague” or “Patriot” — or even gain a spot on the app’s leader board.

Crucially, these mini-platforms harness the powerful reach of platforms like Facebook and Twitter even while competing with them. Some apps give users the option of posting on Twitter or Facebook messages that are scripted by the campaigns, combining the seeming authenticity of organic social media posts with the message discipline of paid advertising.

Proponents are positioning these apps as durable communities that offer conservatives viable alternatives to mainstream social networks.
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There is more.

You can download the Great America app and join in.  It is something that has been needed to get around the left wing bias of Silicon Valley.

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