Cruz got the most bang for the buck in New Hampshire
...Cruz also has husbanded his resources leaving him with more money in his campaign fund than most of the other candidates combined. It is going to be hard for Rubio and Bush to maintain the spending pace they set in Iowa and New Hampshire.
In New Hampshire last night, having spent less money than any other candidate, Ted Cruz came in third when the polling averages had Cruz in fourth place and some individual polls had him in a worse position.
Cruz spent approximately $18.00 per vote for third place while Rubio spent $508.00 for fifth place in New Hampshire. Bush spent $1200.00 for fourth place. Even Ben Carson outspent Ted Cruz in New Hampshire.