White women move from Obama to McCain

ABC News:

...

Some of McCain's biggest gains in this ABC News/Washington Post poll are among white women, a group to which "hockey mom" Sarah Palin has notable appeal: Sixty-seven percent view her favorably and 58 percent say her selection makes them more confident in McCain's decision-making. Among those with children, Palin does better yet. And enthusiasm for McCain among his female supporters has soared.

Click here for a PDF with charts and full questionnaire.

White women have moved from 50-42 percent in Obama's favor before the conventions to 53-41 percent for McCain now, a 20-point shift in the margin that's one of the single biggest post-convention changes in voter preferences. The other, also to McCain's advantage, is in the battleground Midwest, where he's moved from a 19-point deficit to a 7-point edge.

...


The ABC poll shows a dead heat which according to ABC is a significant improvement for McCain. It may give some hint at cause of the improvement, but I suspect the improvement is broader than that. Obama supporters remain enthusiastic, but for some reason the ABC poll did not pick up the increase in GOP enthusiasm that came from the convention and the Palin pick.

You can see the Washington Post breakdown on the poll here.

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