Workout for older brains
I think blogging must do the same thing.A new computer game designed to improve middle-aged people's brains has been launched. It is specifically aimed at the older market - from the age of 35 onwards - through a series of number, logic and memory based exercises.
Nintendo's Dr Kawashima's Brain Training: How Old Is Your Brain? is the first of its kind and has already sold almost 1.8million copies since going on sale in Japan last year.
Two-thirds of the customers, priced £19.99, are 25-years-old or above.
Dr Kawahima's Brain Training comprises a variety of activities which are aimed at giving the brain an intensive workout, ideally played in ten minutes bursts.
Activities including solving simple maths problems, remembering words, drawing pictures on the Nintendo Dual Screen - a handheld console costing £89.99 - and reading classic literature aloud.
Players are encouraged to answer the questions as quickly and accurately as possible. They are then given a brain age, reflecting their performance.
Over time, the brain age should get younger as skills - and scores - improve. By using a built-in calendar, players can easily track and record their progress over time.
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